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Custom Shopify Theme vs Template [With Costs]

Planning and managing a Shopify theme design and development project can be challenging even for the most experienced ecommerce entrepreneurs and teams. So if you’re creating your first store, redesigning your Shopify theme or replatforming to Shopify, this guide will help you check all the boxes and find success in your Shopify theme project. We’ll…

by Giles Thomas
Grow Your Store

Facebook & Instagram Ads Management

Get a landslide of targeted visitors & sales for your store with Facebook & Instagram ads.

Shopify SLL Free Install & Activation

Shopify’s announcement in 2016 that the site was to roll out free SLL certificates for all of the online stores using its proprietary platform (that numbered more than 800,000 sites as of 2018) was met with universal acclaim. Indeed, Shopify added that merchants who subscribed to the Shopify Plus platform would get the added benefit…

by Giles Thomas
Grow Your Store

Facebook & Instagram Ads Management

Get a landslide of targeted visitors & sales for your store with Facebook & Instagram ads.

[9] Best Free Shopify Themes (Inc Premium Pricing, Free & Dropshipping)

Shopify is undeniably one of the best e-commerce platforms in the market. Apart from the user-friendly interface and apps that make it easy to implement functionalities, Shopify also features hundreds of themes that can give your development a running start. However, not all e-commerce themes are built the same. While it’s true that most of…

by Giles Thomas

[Shopify Plus Pricing Plans] 2023, Contract Length, Apps, SLA , Multisite & More

What is the cost of Shopify Plus? If you’re a Shopify business bringing in $1-2M in revenue annually, you may begin to require additional support, customization, and functionality features to meet the increasingly complex needs of your growing business. At this point, perhaps you’ve considered upgrading from a regular Shopify plan to Shopify Plus, Shopify’s enterprise…

by Giles Thomas

Best attribution model for ecommerce using Google Analytics

How to Perform An Attribution Analysis Using Google Analytics Selling products or services online has many similarities to in-person sales. But it can be argued that determining exactly how a conversion occurred, or conversion attribution, isn’t one of them. Think of it this way. If you own a store, and a customer comes in and…

by Giles Thomas

Best Shopify Welcome Email Examples

Do you usually pay attention to the letters you receive from companies upon registering for their services? These are welcome emails – the most important email the customer will get. The purpose of these letters is to get the customer to be excited about using the company’s services and to make a positive first impression of…

by Giles Thomas

Combining Shopify and Google Tag Manager to Boost Your Store Success

Shopify is one of the most popular and powerful ecommerce shopping cart and ecommerce solutions, and it can integrate with one of the most influential website data tools available to online businesses: Google Tag Manager. You’ve likely heard of both and seen some people struggle to combine the two and create a powerhouse ecommerce platform….

by Giles Thomas

How to Create a Killer Instagram Profile For Ecommerce

So you have realized the benefits of using Instagram to promote your brand, draw in new customers and engage with existing customers. You know why being on Instagram is a good thing (more than 500 million Instagram accounts worldwide are active every day, and 80% of accounts follow a business on Instagram), but do you…

by Giles Thomas

8 Great Examples Of Ecommerce Facebook Ads

We’ve all done it — clicked on a Facebook ad or video, barely aware of what we are doing. It seems we are all drawn in by Facebook content as we scroll through our newsfeeds at night. Before we know it, we’re fully immersed in a video, getting worked up over a cause with like-minded…

by Giles Thomas

10 Powerful Shopify SEO Tips [That Work Fast]

Are you looking to set up a new ecommerce store or improve the SEO of an existing store on Shopify?

It’s important not only to use the right ecommerce platform but to optimise it for search. The bottom line is that before you can take people on an amazing shopping experience, they need to be able to find your store and discover what you’re selling.

by Giles Thomas

7 Ways To Instantly Increase Your Ecommerce Traffic & Sales

As an ecommerce marketer or entrepreneur you are always looking for new ways to drive traffic and sales to your store. Some sales channels prove profitable and others don’t, the truth is you’ve got to test and refine your marketing strategy to learn which channels are best for your brand. With this in mind we’ve…

by Giles Thomas