Keyword Research Tactic #2: Google Suggest

by Giles ThomasLast updated on January 12, 2024

Shopify SEO Course ↗️ > Unit 2 > Lesson 3 > Keyword Research Tactic #2: Google Suggest

The next free keyword research tool you can use to research keywords is Google Suggest. It’s not an official tool, persay, but simply the box that you type your search terms into on google.com.


When people start typing into the Google search box, Google Suggest populates additional keywords that may be of interest. These can be used to come up with more ideas to add to your keyword research list.

The trouble with using Google’s search box for suggestions is that you will only get suggestions that start with the search term you begin typing in. For additional suggestions, you can turn to the following tools.



Keywordtool.io is a freemium service (offers both free and paid subscription features) that allows you to enter a keyword and see the top suggestions offered by Google for that keyword.


While you can see all of the keyword suggestions (632 in this case) using the free version of the tool, you will have to upgrade to a paid subscription for additional data like estimated Search Volume, CPC (estimated cost per click if you pay for advertising on Google), and AdWords Competition. Note that you can get Search Volume and other data for free using the Google AdWords Keyword Planner, which we will discuss in Tactic #4.



Ubersuggest is another free tool based on Google Suggest. It allows you to see Google suggestions for your search term, starting with the most popular to suggestions from A to Z.


Like Google Suggest, Ubersuggest will only show you the keywords that start with your search term. But a quick scroll through the list will likely reveal additional keywords you can add to your keyword research list. You can use the Download All button at the top of your results to download them to a spreadsheet.