Conversion Rate Optimization Experts


Giles Thomas


Giles is a conversion rate optimization expert and founder of ecommerce growth agency Whole Design Studios. Also founder of, and head marketing mentor at the Google Launchpad Accelerator, Giles has built an ever-growing portfolio of internet companies and helped countless other entrepreneurs achieve marketing and conversion optimization success.

Emil Lamprecht


Undeniably a ‘builder of businesses’, Emil’s intensely customer-focused approach to product design, marketing and conversions makes him the ultimate weapon for cracking growth. Now CXO at Whole Design Studios, his history includes starting multiple businesses of his own, program design for Google, and social enterprise development across eastern Europe.

Josh Watts


Expert in problem solving & creative thinking. Josh strives to lead our team of designers to break boundaries & conventions in user experience & interface design.

Melissa Kramer

Head Writer

Melissa comes from a diverse background in advertising and PR, founding 3 fashion businesses in Australia, then later providing expertise as a copy and internationalization specialist for tech startups and lifestyle blogs across Europe and the Asia Pacific region.

Emils Veveris


Emils is a certified ConversionXL Optimizer having completed 160+ hours of rigorous CRO training. Through a lot of trial and error, books, courses, and experiments he gained a good understanding of what works, what doesn’t and how to use that to turn more visitors into customers.


Susy Peddie

Writer & Content Editor

Susy is an experienced writer and editor who’s worked with a huge range of organisations, from small nonprofit and startups, to established tech companies. Through roles in marketing and PR she’s honed her skills at creating, optimising, and refining online content.

Jeremy Richter

Smartly Expert

Jeremy is an expert in lead and sale acquisition through Facebook & Instagram. Using Smartly to build complex retargeting and dynamic ad campaigns to grow your business.

Douglas Park

Facebook Marketer

Douglas is a Facebook ads expert, running sophisticated campaigns that grow page followers, increase traffic and ecommerce sales. He loves post rock and riding huge bikes.

Klemen Lorber

Facebook Marketer

Klemen is a Facebook, Instagram and Adwords specialist. With a holistic view on digital advertising and a great understanding of customer decision journeys. With his systemic understanding of different digital advertising tools he is setting up complex funnels for every step in company’s communication with prospects (or potential buyers).

Adam Senior

UI Designer

Adam is a detailed oriented UI designer with pixel perfect designs. He is a fantastic communicator with great project management and organizational skills. He has a deep interest in UX pertaining to Shopify and ecommerce.

Angelo Lo Presti

Head of Instagram

Angelo is a talented creative who can turn his eye to almost any design format. He is an expert in Instagram marketing for ecommerce brands and is the co-author of

Ted Amiel Frias

Social Growth Marketer

Ted has helped to increase online traffic via various social media platforms for companies in Thailand, Australia, Italy, and the U.S. He has a keen eye for detail and is skilled in creating collaborative partnerships, which increase attention and followers for businesses.

Jeff Couret

SEO Expert

Jeff is a Shopify SEO expert with 15 years experience in the industry. He subscribes to the Brian Dean school of SEO and is a great fit for any Shopify or Plus store looking to grow through increased organic traffic.

Corey Trampe

Shopify Developer

Corey is an expert front end and full stack developer. He has extensive experience with Shopify and can run with just about any API you can throw at him. A perfect fit for Shopify Plus stores looking to customize their theme and push the boundaries.

Mark Stephens

Head Of Content

Mark is our head of content marketing. He spends his time researching in-depth ecommerce posts alongside our CEO Giles. Between the two of them they run the popular ecommerce blog AcquireConvert.

Derek Snow


Conversion rate optimization expert with a maniacal focus on the customer and a drive for understanding why customers say yes. Expert in developing and enhancing brand value proposition as well as UX and customer experience.