Google Adwords Management for Shopify Stores

Get more traffic & sales from ecommerce ppc management

facebook-ads-management-services-for-shopify

⚡  Grow fast with the best Google Adwords management agency & services

44% of global online ad spend is with Google & Google display ads reach 90% of internet users

So if you’re looking to scale your ecommerce business with Google AdWords management services, you’re in the right place.

Get a personal Google ads expert that manages every part of your monthly Shopify campaigns from $499 USD per month, cancel anytime

How we do Google Adwords management for Shopify

We follow a two-step strategy to quickly scale your ecommerce traffic & sales. First, we drive relevant 'wallet out' traffic to your site by targeting product & category keywords in Google. Then we retarget lost visitors with Facebook, Instagram & remarket on Google.

google-search-shopify-ads

Google search acquisition ads on mobile & desktop

Drive traffic to product & category landing pages

Dynamic product ad retargeting on Facebook & Instagram


New traffic from Google

Acquisition campaigns bring new visitors to your site.

Unlike Facebook ads, Google ads are shown to users at the exact time they show interest in a product or category.

We choose ‘buying intent’ keywords that are relevant to your product & services. That way we know people are already interested in your niche and looking to buy something.


Retargeting with the Facebook network

We create DPA (dynamic product ads) for retargeting.

These are ads that are shown to people who come to your site and leave without buying.

The ads are powerful and generate a lot of sales because they are customized to each individual visitor depending on the actions they take on the site. We can record when a user: Views a collection, Views a product, Adds a product to cart. We then customize the ad creative, collection, product and copy to match their actions.

Not only this, we track how since they’ve visited your website and show the right message at the right time to re-engage the visitor and get the cheapest possible cost per acquisition.


How it works

Sign up

Choose your monthly ad spend and plan tier, then sign up. Complete your account details, choose additional add-on services such as video ads then receive our detailed kick-off email same day.

Campaign Creation

Follow our step by step kick-off email and grant access to your accounts with our detailed tutorials. Discuss your marketing plan with your expert on your kick-off call. Share your product information with our team and we’ll start working on your ad copy and creatives.

Launch

2 Weeks after you sign up we’ll launch your ad campaigns and run them for a full calendar month. That means the first ‘month’ lasts for 6 weeks in total and then continues on to a rolling monthly service.


What do we need to get started?

When you sign up you get a detailed kick-off email that showing you step by step how to share your accounts, images, videos and ideas with us. To get started we need access to Shopify, Google ad account, Google Analytics, Facebook, Instagram and finally your product images and videos. Don’t worry, if you don’t have accounts for some or all of the above we have free and detailed tutorials to help you get set up quickly and correctly.

Who will be I working with?

You get access to a Google ads expert, alongside them they have access to designers and copywriters in our team that help with campaign creatives. You get two 30 minute video chat calls a month with your expert and access to our head of PPC Klemen Lorber.

Review your ad creatives before we start

You’ll get to review your ad copy and creatives before we start campaigns. We’ll make you have stunning creatives that grab attention and that your copy follows brand voice guidelines; imbuing the right feelings on your visitor.

How long until the ads are launched?

2 weeks from the time you sign up, we have an optional rush service of 1 week for $99 USD.


Benefits of working with Whole.

Everything Managed For You

Your expert will perform all the tasks needed to manage successful Google ad campaigns. From audience research, ad copy creation and monthly optimization & reporting. That way you can focus on your business.

Weekly Updates & Monthly Reports

Forget about all those hours wasted in Google Analytics. We’ll track and report on all your key business metrics and send you weekly updates and monthly reports.

Transparent Pricing

Starting from just $499 USD per month cancel anytime, you get access to your personal account manager, no hourly rates, no long-term contracts and no hidden fees.

Shopify Google Ads Case Studies

How long will it take to be profitable?
How long will it take to be profitable?

There are 4 determining factors that influence time to profitability when it comes to Facebook & Instagram ads. As a rule of thumb, it takes 3 months to find and optimize profitable campaigns. This can be faster if you check all these boxes.


i. How much organic traffic you get

If you have high-quality traffic from SEO then it is likely you can be profitable from Google ads through remarketing. High-quality organic traffic from Google is driven by keywords that are relevant to your brand and products and have buying intent. ‘Mens boat shoes’ has buying intent, ‘how to wear boat shoes’ has information intent and will convert lower.

ii. Conversion rates

Your conversion rates will affect what percentage of visitors buy from you, and therefore the ROI of your ad campaigns. The average ecommerce conversion rate is around 2.5%. But averages lie, these averages don’t look at location, traffic channels or seasonal skews. Most Shopify stores have around 1% conversion rate, so build this into your expectations.

iii. Product/market fit

Your products need to have the correct positioning in your market, industry or niche and appeal to your typical customer. You can have a great product and still struggle to sell it to the wrong person with the wrong value proposition.

iv. Past historic data

If you have past data in your account from previous campaigns. We can analyse this data to inform your campaigns. This often allows us to reach profitability faster..

About Whole Design Studios

Founded in 2012 Whole Design Studios is a Shopify design & marketing agency. Focused on growing ecommerce businesses. We work with 100+ brands monthly. Our team of 35+ designers & marketers are experts in Shopify growth.

  • Productized services
  • Monthly cancel anytime, transparent pricing
  • Scalable plan tiers to grow with you
  • No hidden fees or hourly rates
  • Modern tooling and robust standard operating procedures
Your global agency

We are a fully remote business founded in London, UK. We work with brands from the US, Australia, UK, EU and more. Our team works from 10+ countries across the world and originates from the US, UK & EU.

ROI is at the route of the decisions and advice we present

As an ecommerce business owner or marketer. You have to choose which sales channels or processes to invest in and at which time. If you are unsure which sales channel to focus on for your business talk with our CEO Giles to get a personalized recommendation and free consultation for your store.

Choose your monthly ad spend and plan tier

Get started today and your Shopify ads expert will email you to kick-off your plan same day. We have transparent Facebook ad agency pricing and cancel anytime monthly plans. If you have an ad spend above 10K USD per month please contact us for a custom quote.

Lite Plan

£410 per month

Grow Plan

£610 per month

Pro Plan

£1020 per month

Business Plan

£1420 per month

One time set up fee
Google shopping & Facebook/Instagram ads management includedYes
Account set up in Facebook ads managerYes
Export customer email list to build custom audienceYes
Plan campaigns and agree on ROAS goal & projected profitsYes
Create, design, set up & optimize campaigns & creativesYes
Set up dynamic product retargeting adsYes
Basic Google Analytics audit & set upYes
Install Facebook tracking pixelYes
Ad design for first campaignsYes
Weekly updatesYes
Monthly reportsYes
30-Minute video callsTwo per month
Email supportYes
One time set up fee
Google shopping & Facebook/Instagram ads management includedYes
Account set up in Facebook ads managerYes
Export customer email list to build custom audienceYes
Plan campaigns and agree on ROAS goal & projected profitsYes
Create, design, set up & optimize campaigns & creativesYes
Set up dynamic product retargeting adsYes
Basic Google Analytics audit & set upYes
Install Facebook tracking pixelYes
Ad design for first campaignsYes
Weekly updatesYes
Monthly reportsYes
30-Minute video callsTwo per month
Email supportYes
One time set up fee
Google shopping & Facebook/Instagram ads management includedYes
Account set up in Facebook ads managerYes
Export customer email list to build custom audienceYes
Plan campaigns and agree on ROAS goal & projected profitsYes
Create, design, set up & optimize campaigns & creativesYes
Set up dynamic product retargeting adsYes
Basic Google Analytics audit & set upYes
Install Facebook tracking pixelYes
Ad design for first campaignsYes
Weekly updatesYes
Monthly reportsYes
30-Minute video callsTwo per month
Email supportYes
One time set up fee
Google shopping & Facebook/Instagram ads management includedYes
Account set up in Facebook ads managerYes
Export customer email list to build custom audienceYes
Plan campaigns and agree on ROAS goal & projected profitsYes
Create, design, set up & optimize campaigns & creativesYes
Set up dynamic product retargeting adsYes
Basic Google Analytics audit & set upYes
Install Facebook tracking pixelYes
Ad design for first campaignsYes
Weekly updatesYes
Monthly reportsYes
30-Minute video callsTwo per month
Email supportYes

No hourly rates No hidden fees Cancel anytime

Should I improve my conversion rates first?

If you want to improve your conversion rates and Shopify theme UX design before you start investing in more traffic, we’ve got you covered. We have a $99 website optimization review service for small businesses and monthly CRO services for stores with more than 1k transactions per month.

Learn more here

More questions?

Want to sign up to multiple monthly services or simply to chat first? Email us at hello@wholedesignstudios.com and we’ll get back to you within 24 hours.

Send us a message

  • Can I speak with someone before I purchase?

    If you have any questions about our services, want to make sure you purchase the right one or need help finding one that would be best for you, we can certainly help!

  • Can I speak to any of your past clients?

    Yes, we offer referrals introductions to brands on grow plan tiers or above.

  • Do you do all the work?

    Yes, this is a fully managed service. We simply need account access and sign off on work.

  • How do you charge?

    Our fees are based on a monthly retainer. See pricing tables above.

  • Do you outsource any work?

    No, we never outsource and have intensive training and standard operating procedures.

  • What happens when I upgrade or downgrade?

    If you want to change your service plan tier, you can pay the difference between your current tier and the upgraded tier price and start the same day. Or you can wait until the next month starts, then upgrade at this time. If you want to downgrade you have to wait until the end of the current month, we do not offer pro-rata refunds on downgrades.

  • How long will it take to get results?

    With typical campaigns, you can expect to see results in the first 3 months.

  • Do you offer guarantees?

    We cannot offer guarantees, the same as any other respectable agency. If we could we’d all be sipping mai tai’s together.

  • Do I have to use a credit card?

    No, you can also pay via a bank transfer.

  • What should my budget be?

    Typical ecommerce businesses spend 10-15% of monthly gross revenue back into marketing.

  • What is the ad design fee? Can I use my own designers?

    We have a one time fee for ad design, you can use your own designers but our fees will remain the same.

  • What tools do you use?

    Adroll, Facebook manager, Google merchant center, Google ads.

  • Will I be able to see my ad campaigns in Facebook & Google and review my own data?

    Yes, you will have access and visibility of your accounts.

  • Can you create campaign projections?

    Even though projections are often inaccurate, we can create them for brands looking to sign up to grow plan tiers and above.

  • What is the average ROAS?

    According to a study by Nielsen, the average return on ad spend is 2.87:1, meaning for every $1 spent on advertising, the average company makes $2.87. Most of our customer reach profitability by month 3 as long as they take our advice. The average ROI differs greatly from business to industry, time of year and product positioning. There are no rules of thumb.

  • What time zone are you in?

    We’re a remote business so time zones differ, our ads team is in the EU.