What is Shopify SEO?

Search engine optimization (SEO) is the process of getting your website to show up in search engine results pages or SERPs. The basic step by step is:

• Making a website (or Shopify store)
• Getting search engines like Google or Bing to find and list your store in search results pages
• Optimizing your site so it is ranked as near to the top of the first page as possible for your important keywords
• Getting traffic (and ecommerce sales) from those rankings to your website

When you use a search engine (like Google) they scan their database of websites and choose which is the best websites to show for that keyword.

The top ten websites listed on the first page are chosen based on relevancy, authority and usefulness.

Simply put, those websites are related to the keywords niche and can answer the users questions quickly and well.